Canadians for Tobacco Harm Reduction Association
A non-profit organization, our mission is to educate the public on the benefits of tobacco harm reduction (THR), advocate for evidence-based policies which benefit public health, and to ensure the availability of reduced harm alternatives to cigarette smoking.
Our mission
Promote tobacco harm reduction through education and raising public awareness.
Smoking cigarettes is the most harmful way to consume nicotine. Nicotine is addictive but does not cause cancer, cardiovascular, gum, or respiratory disease.
Advocate for evidence-based policies that benefit public health.
Through coordinated political action, CanTHR helps politicians make informed decisions which benefit public health.
Ensure the availability of reduced harm alternatives to cigarette smoking.
By encouraging smokers to switch to reduced harm alternatives, we can reduce disease burden, improve public health, and achieve the goal of a smokefree country together.
Our process
Since CanTHR's founding in 2024, our mission has been to educate the public and increase awareness regarding the benefits of tobacco harm reduction. In order to do this, we…
Encourage responsible policy
improve public health by recognizing that low-risk nicotine products are significantly less dangerous than smoking.
Represent consumer interests
at the federal and provincial levels by meeting with officials and submitting written and oral testimony before legislators and regulatory agencies.
Track legislation
affecting access to THR products (federal and provincial).
Issue calls to action
connect CanTHR members directly with legislators and regulators so they can share their opinions on proposed laws and rules that would impact them.
Publish local alerts
share information on local issues produced by various provincial and regional organizations which directly impact CanTHR members.
Share information
through social media and emails to our members.
Tobacco Harm Reduction
Did you know that research suggests that nicotine pouches are believed to carry 0.1% the risk of cigarette smoking? Through education, we can help dispel myths, improve public health, and save lives.
Envisioning a smoke-free future
Roughly 20% of Swedish males use Snus, a form of oral smokeless tobacco with a risk profile comparable to nicotine pouches (approximately 0.1% that of cigarette smoking). With cigarette use at 5% of the population, Sweden is considered to be a smoke-free country and has the lowest rate of lung cancer in Europe [1]. In addition, New Zealand's smoking rate has been halved in only five years thanks to the widespread acceptance of smoke free products according to a report by a panel of international experts led by public health expert Dr Marewa Glover of New Zealand [2].
Nicotine - Get the facts
Smoking cigarettes (combustible tobacco) remains the most harmful way for a person to consume nicotine. Nicotine is addictive but does not cause cancer, cardiovascular, gum or respiratory disease [3].
Frequently Asked Questions (FAQ)
Interested in learning more? Here are some of our most frequently asked questions.
Become a member
Joining CanTHR is free and registering only takes a minute or two. Filling out the form will add you to our membership database and will enable us to provide you with important information including the CanTHR newsletter, Calls to Action, and opportunities for engagement in your region.